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| BiTMICRO Networks, Inc. Leads Brand Awareness in Solid-State Disk Market |  |
FREMONT, Calif. - February 2, 2005 - BiTMICRO is the most recognized brand in the solid state disk (SSD) market, according to the Solid State Disk Buyer Preferences Market Report published by STORAGEsearch.com.
Conducted in the fourth quarter of 2004, the survey revealed that BiTMICRO leads other SSD manufacturers in overall brand awareness. When asked the question, "When thinking about SSD vendors - which company would you think about first to seek more information?", 22 percent of the respondents answered BiTMICRO Networks. M-Systems and Texas Memory were tied for second place with 10 percent each. Responses were culled from over 20,000 readers who visited STORAGEsearch.com's solid state disk content pages in Q4 2004.
"At first I was surprised to see that BiTMICRO was the #1 best known SSD brand cited by responders to our market research survey," said Zsolt Kerekes, editor of STORAGEsearch.com. "But when you look closely at the survey results and compare what SSD users say they want - with the availability of actual products it all starts to make sense. BiTMICRO offers more interface and package options than any other solid state disk manufacturer. So it is always worthwhile for SSD specifiers to take a look and see what they have on offer."
"These results confirm the success not only of our marketing efforts but also of our engineering initiatives as well," said Rudy Bruce, President of BiTMICRO® Networks. "Brand recognition can only be sustained if the product is of high value to the customer, and we are happy to announce that despite our current industry-leading SSD technologies, significant performance enhancements will be added to our line of E-Disk® Flash-SSDs in the near future," Bruce adds.
The STORAGEsearch.com survey also tackled other relevant market issues such as solid state disk packaging and form factors, user needs by interface type, and market inhibiters and disinhibiters. For more details, visit http://www.storagesearch.com/ssdsurvey.html.
For pricing and more E-Disk® flash disk technology information, visit http://www.bitmicro.com or contact BiTMICRO at 45550 Northport Loop East, Fremont, CA 94538 USA. Sales Telephone: +1 510-74E-DISK / +1 510-743-3475, Fax: +1 510-743-3155. E-mail: info@bitmicro.com.
About BiTMICRO Networks
BiTMICRO® Networks (http://www.bitmicro.com), a privately held California corporation, is the leading provider of rugged and high performance non-volatile solid state disk, flash disk drive, and network storage and management solutions. E-Disk® storage solutions are offered with SCSI, IDE/ATA, Fibre Channel, USB, FireWire, Compact PCI, VME, PMC, and Ethernet interfaces in 2.5-inch and 3.5-inch hard disk drive footprints, single-wide PMC, 3U and 6U board, and 19-inch rack mount configurations scalable up to several terabytes of pure solid state storage.
E-Disk® and BiTMICRO® are registered trademarks of BiTMICRO Networks, Inc. Others are trademarks of their respective companies or other countries. High-resolution photo images of BiTMICRO's product line are available at http://www.bitmicro.com/press_multimedia.php.
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| Contact Information: | |||
| Media Contact | |||
| Angelito T. Yutuc, Jr. | BiTMICRO Networks | (510) 743-3193 | Marketing@bitmicro.com |
